post No.178 Friday at the Shop

I am surrounded by beautiful things everyday which is a major part of my inspiration here at Parcel Post.  Lately I have been realizing that without the beautiful people I am surrounded by in and around the store, all of this would feel empty.


I love our family here at Urbanic!  Above are some photo booth pics that our girls TessJanean and Cristin took this week.  Celia is missing in these shots as she was most likely preforming somewhere (she is a brilliant singer songwriter). Joshua and I literally searched high and low for our staff. It was worth the hundreds of interviews because we adore these ladies with all of our hearts!


We work very closely with our brides (and grooms) and genuinely build relationships with them in the course of the whole invitation process.  When a bride leaves the store overjoyed after picking up her invites, I get a gigantic rush of happiness.  In my work environment, there is nothing that compares to this feeling of accomplishment.  This is what we strive for everyday!  This week I received a thank you card from one of our wonderful brides and it meant the world to me.  I know how crazy and busy it is in the midst having a wedding.  Her taking the time to do this was so thoughtful.

When I first opened the store 3 years ago and got my business cards printed, I didn’t love how the color brown came out and felt sick about it since I had printed 8,000 of them. It was my fault because I chose the pantone, and couldn’t justify re-doing the whole job since the 200lb stock paper was so pricey.  I am happy to say that I have learned a lot about printing since then and figured out how to mix a custom pantone color!  This week we finally reprinted the cards and our printers comped me the job, remembering the agony I went through when I first opened. They are amazing!


Everytime I see a customer signing up on our mailing list, I feel honored and even flattered that they want us to keep them informed of our happenings.  I was watching a memory clip of Michael Jackson last night on the news where he was sincerely telling his fans that he loved them.  I feel this way about our customers.


The mail arrived as I was sitting here writing this post. I got a card from Erika at Delphine thanking me for the order I placed at the NSS.  This reminded me to include the talented group of designers we work with.  Everything in our store is hand picked from who we consider the nation’s top designers.  It is so nice to receive friendly notes with our orders, mid day emails, and a random visits from them every now and then! I really appreciate some of the friendships we have built.

I think the sadness of yesterday made me a little more in touch with my treasures today.


happy weekend,



9 thoughts on “post No.178 Friday at the Shop

  1. What a lovely post! I enjoyed getting to know those you work with and agree you can’t put a price on a good staff! I’m truly looking forward to the day I get to actually see your to die for shop in person!!

    It may sound strange coming from someone you’ve never met but I look forward to your posts because I know they’ll make me smile ๐Ÿ™‚ Thank you for that!

  2. Audrey- you bring out the best in people. Urbanic has made me so inspired every day to be more creative…

    A fellow great creative mind like MJ would have been happy to know you are a fan!

  3. Awwww, what a beautiful post! It is wonderful to feel inspired by and grateful for the people you work with. It is even better when those feelings are expressed. I too cannot wait to come and visit you, your store and your wonderful employees. I love working with you guys and your blog always makes me happy!

  4. What a sweet and darling post – just like you! You are a lucky girl to be surrounded by all of those great people. I am so happy for you! – B

  5. I came back into the shop today after being gone a week, and when i opened the door the rush of color and sweet candle scents filled my paperwonky heart with joy. Luckily i saw JL and T last night, and Cristin was working today, because i do miss the ladies of the UPB when i’m away!
    thanks Audrey – i feel lucky to be here!!

  6. The business cards are so pretty. I too have had color issues with printing jobs. I’m glad these turned out the way you envisioned and what a great printer you must have that they comped you for these! They have created a loyal customer, I am certain.


  7. i have a lot of thought on this. one – I love Urbanic and you guys do such an awesome job. two – I LOVE the new mailing list. three – I like the pictures on the brides thank you cards and think that is a really good idea (and very awesome she sent one to you) four – I really really like that picture of the girls.. how is it that every shot on there is amazing? five. the business cards make me happy.

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